Introduction
This guide is a starting point for finding resources related to public relations. This guide will help you find books, videos, articles and websites about public relations.
Search the Library Catalog
Use our catalog to find books, videos, and other resources in our collections.
Call Number Ranges
Use these call number ranges to browse the General Collection and the Reference Collection.
Also look for e-books and streaming media.
| HD 59-HD 59.6 | Public Relations. Industrial Publicity |
| HM 1201- HM 1226 | Communication. Public Relations. Publicity. Propaganda |
| KF 2750 | Mass Media Law |
| P87-96 | Communication. Mass Media |
Helpful PR books
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The AMA Handbook of Public Relations by Designed for daily use in a changed and changing world, The AMA Handbook of Public Relations covers everything today's PR professional needs to know. -
Brilliant PR by Call Number: General HM1221 .B88 2011Written by the features editor of the leading UK weekly for PR professionals, PRWeekand featuring contributions from journalists, PR professionals and small business owners, this book shows you how to successfully use PR to promote yourself and your business. -
Encyclopedia of Public Relations by The two-volume Encyclopedia of Public Relations, arranged alphabetically, contains nearly 450 entries spanning all aspects of the public relations field - from theory and practice to history, including the great, famous and infamous practitioners. -
Mixed Media by Call Number: General P94 .B53 2018Mixed Media offers students of journalism, advertising, and public relations the tools for making ethical and moral decisions within their professional disciplines. Covering both ethical theory and its practical application to the media professions, Mixed Media serves as an indispensable starting point for those seeking to develop an ethical framework with regard to mass media. Each media industry is covered with specific attention paid to relevant ethical decision-making approaches involving primary concerns such as truth telling, constituent obligations, persuasion versus advocacy, and respect for the consumers of public communication. In addition, the book covers new media and how ethics affect such concepts as social media, word-of-mouth advertising, and;the impact of the digital revolution. -
The PR Styleguide by Call Number: General HM1221 .D54 2007A concise handbook, THE PR STYLEGUIDE: FORMATS FOR PUBLIC RELATIONS PRACTICE serves as a complete style guide and reference tool. Learn to present messages that display great form and style with THE PR STYLEGUIDE. -
Public Relations by Public Relations: The Basics is a highly readable introduction to one of the most exciting and fast-paced media industries. -
Social Media and Public Relations by Call Number: General HM742 .B74 2012In this concise, focused, action-oriented book, industry thought leader Deirdre Breakenridge teaches and demonstrates the eight new skills and mindsets PR/marketing pros need to build brands and engage customers in a social world. Breakenridge shows professionals how to systematically expand their roles, improve their processes, and sharpen their strategies to engage with today's more sophisticated and socialised customers.
