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Fashion: Fashion Merchandising Resources

This page has resources to get you started on researching merchandising topics, such as industry trends, target market demographics, and more.

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Market Research


  • Claritas ZIP Code Lookup
    Claritas’ lifestyle segmentation systems define every household in the U.S. by distinct lifestyle types, called “segments”, to provide you with a comprehensive picture of who lives where and what they are like. Marketers use these insights to create more effective and efficient marketing strategies. MyBestSegments ZIP Code Look-up lets you view your neighborhood’s household segments within any ZIP Code. Typically, a ZIP Code has over a dozen segments present, but to view your neighborhood’s top five segments, along with a descriptive snapshot about each segment’s characteristics for any Claritas segmentation system, simply enter your 5-digit ZIP Code.
  • Data USA
    Data USA puts public US Government data in your hands. A comprehensive website and visualization engine of public US Government data.

Statistics and Reports


Library Databases


Researching a Business

Starting a Business

Association Web Sites

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  • Last Updated: Sep 18, 2023 11:39 AM
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